The transition of IUPUI to Indiana University Indianapolis offered a unique opportunity for the IU Indianapolis athletic department to create a new visual identity and branding position.
On a campus that excels in hands-on and engaged learning, it is critical that student creativity and input is valued in the development of the future of IU Indianapolis athletics. Students worked with the terms IU Indianapolis and the Jaguars mascot to develop the future visual identity of IU Indianapolis athletics.
2023 SII Innovation Sprint - IU Indianapolis Athletics
On March 4-5, 2022, the IU Indianapolis Sports Innovation Institute and the Monon Development Group collaborated to develop creative and innovative concepts that could be included when it opens in March 2023. Students from the School of Informatics, School of Computer Graphics Engineering, School of Health and Human Sciences, and others came together to develop ideas that could shape the development of Monon | 30 to make it a destination experience.
SII Innovation Sprint - Monon | 30
The Sports Innovation Institute, along with the NCAA and the Indiana Sports Corporation, recently staged an Innovation Sprint for IUPUI students studying sports management, human computer interaction, and computer graphic technology.
The friendly competition pitted groups of students against each other to creatively generate ideas related to route and on-site activation of the 2021 Final Four: Fan Jam Activation. Students were challenged to identify ways to drive awareness to the 2021 Final Four Weekend in Indianapolis, acquire new volunteers and advocates, and engage diverse communities in new ways.
2020 SII Innovation Sprint - NCAA March Madness
In a cross-university collaboration, the IU Indianapolis Sports Innovation Institute engaged in a design innovation sprint with Fair Oaks Farms in Fair Oaks, IN in the fall of 2019.
Twelve sport management students from three universities set out to answer the question "How do we use sport and physical activity to get users to stay at Fair Oaks Farms for multiple days?". In teams of three with mentoring from faculty, the students engaged in a micro-immersive experience in community engaged learning.
After analyzing what was going on at Fair Oaks Farms, the students immersed themselves in the property and drilled down to find the problem before pitching their solutions to Fair Oaks Farms.
2019 SII Innovation Sprint - Fair Oaks Farms